We are the soul of Pena

Alma en Pena is everything you can imagine.

It's sunrise on the beach after a pleasant summer night, a walk under the warm spring sun, a rainy autumn day, a winter Friday morning, a comfortable and beautiful walk to work... Alma en Pena is always with you. Body and soul, accompanying you every step of the way.

Alma en Pena is the relentless search for the perfect shoes with the chic touch you need to reaffirm your beauty. Sandals, boots, heels, dresses... everything that accompanies you is what marks your steps and your life.

This is how Alma en Pena was born, a Spanish family business founded in the summer of 2006. It all started as a small dream project that has evolved into a strong, well-established company in our country.

We are present almost everywhere in the world and accompany many women in their daily lives. At Alma en Pena, we design our shoes using high-quality, exclusive materials made with love, tanning the leather in the traditional way without chrome.

Alma en Pena is much more than a brand; it is a universe where each design is inspired by the magic of nature, the sea, fantasy, luminosity, light, and romanticism. It is inspired by you and your dreams.

When you see Alma en Pena, you feel that connection and can instantly identify with it. We stand out thanks to the touch of freshness, joy, and emotion that accompanies women in their daily lives. At Alma en Pena, we combine comfort and style so that you always feel beautiful and smile with every step you take.

You can choose from a wide variety of styles, all designed to suit the wide variety of tastes you may have in mind, from jeweled sandals, which are Alma en Pena's flagship product, to wedge shoes, sneakers, high heels, boots, and ankle boots. Originality always prevails in textures and embellishments. The shoes are designed with all seasons of the year in mind.

Mais Alma en Pena would not be possible without our amazing team. In our factories, we have 200 artisans who take great care in ensuring the quality of each product, creating all of our collections from the same center.

There are also our offices in Madrid, made up of different departments including logistics, design, marketing, e-commerce, finance, quality control, etc. This team is mainly led by women, where we aim to support the importance of women and their value. at Alma en Pena. We also have more than 30 sales agents who join forces to ensure that the brand is present in all regions of the world.

Alma en Pena continues to grow little by little, and we hope to reach each and every one of you very soon, to experience new adventures and thousands of moments together, making your journey much more comfortable and illuminating every step you take.